Introducing Multiple Variants and Inventory Management Improvements to Product Links

We're excited to introduce Multiple Variants to Product Links, as well as a ton of other improvements to how you manage your inventory on Paystack.

A Paystack Product Link is a simple, high converting page for selling single products beautifully. Let's dive into the new features.

Sell multiple variants of the same product

Imagine you're selling the same t-shirt in three different sizes (small, medium, and large), or in different colours (red, yellow, or green). Previously, you would have had to generate separate Product Links for each variant.

With the new Multiple Variants feature, you can simply create one product, and then define all the available variants of that product. This saves you a lot of time and provides a much smoother purchase experience for your customers.

Learn how to set up multiple variants for your products.

Get alerts when your stock is low

The new Low Stock Alert feature automatically lets you know when you're in danger of running out of stock.

You can specify the quantity level at which you want to receive an alert. Once the number of units you have in stock meets or falls below that number of units, we'll alert you via email to top up your inventory.

Learn how to set a low stock alert for your products.

Let customers buy gifts for others

Just in time for end of year sales: customers can now more easily purchase your products as gifts for others.

Previously, a customer who wanted to purchase a product as a gift might have had to enter a lot of instructions in the delivery notes section. Now, they can proactively signal that the order is a gift, and enter the contact and delivery details of the gift recipient.

When this happens, we'll send the paying customer a receipt, and the buyer can choose to inform the recipient to expect a delivery from you.

This feature is available automatically on all Product Links, and you don't need to do anything to enable it.

Set a minimum or maximum order limit

The Min/Max Order Limit feature lets you control how many units of a product a customer can buy at a time. It's useful in a number of situations, for example:

• Say you sell event tickets, and you don't want hoarders to buy in bulk and resell later. With Order Limit, you can set a maximum limit of, say, two tickets per purchase.
• Or say you only make a profit when customers buy at least three units of an item. With Order Limit, you can set the minimum order limit to three so that prospective customers must purchase at least that number of items.

Here's a tutorial that shows you how to set up your preferred Min/Max Order Limit.

Common Questions

Can I set up different prices for different variants of the same product?

Yes, you can set different prices for multiple variants of the same product. So, a black shoe may cost 100 GHS, for instance, while the brown variant costs 120 GHS.

How many variant options can be created per product?

You can create up to three variant options per product. For instance, you may have the following variants for a shirt: size, colour, and fabric type.

How do I receive my Low Stock alerts?

You will only receive a low stock alert if you set a threshold quantity. If your number of available units falls below this number, we will automatically send an email to everyone on your team who has the permissions to create and manage products. Regardless of whether you set a low stock threshold, we will automatically email you when you sell out a product.

Can merchants in Ghana and South Africa use Product Links?

Yes, all Paystack merchants in all countries in which we operate can use Product Links.

How do I use Product Links?

Here's a comprehensive tutorial that shows you how to create products and sell with Product Links.

Does it cost extra to create Product Links?

No, Product Links are completely free to use and come at no additional cost. You only pay for the transaction processing fee. Learn more on our Pricing page.

More info?

As we head into the end of the year shopping season, we hope these new features help boost your sales. If you have any questions at all, please don't hesitate to reach out to us. We're happy to help!